Squarespace Website Builder: Is It Worth Using?

Building a website in 2025 is easier than ever. With millions of people and businesses moving online, website builders have become a must have tool. From bloggers and freelancers to small businesses and eCommerce stores, everyone needs a professional looking site without learning to code.

One of the most popular choices today is Squarespace website builder. Known for its sleek templates, built-in tools, and now even AI-powered features, Squarespace helps anyone create a website in just a few clicks.

In this review, we’ll cover everything you need to know. By the end, you’ll know if Squarespace is the right platform for your needs.

What is Squarespace Website Builder?

Squarespace website builder is an all-in-one tool that helps you create a professional website without writing a single line of code. It’s designed for beginners and professionals alike, with drag-and-drop editing, ready-made templates, and built-in tools for design, blogging, and online selling.

Squarespace Website Builder

People use Squarespace for different needs:

  • Bloggers who want a stylish platform to share ideas.
  • Small businesses that need a website to showcase services.
  • eCommerce stores looking to sell products online.
  • Creative professionals (photographers, designers, writers) who want a portfolio that stands out.

What makes Squarespace different from other website builders like Wix, GoDaddy, or WordPress is its focus on design and simplicity. While many builders can feel cluttered or too technical, Squarespace is known for its sleek templates, minimal dashboard, and seamless editing experience.

Squarespace Website Builder

You can explore it yourself at the official site:

 Squarespace.com

or

access your account via the Squarespace website builder login.

Still exploring your options? Compare Squarespace with the Best Website Builders for Small Business.
Find your perfect fit!

Key Features of Squarespace Website Builder

Drag-and-Drop Editor (Easy to Use)

Squarespace makes website building as simple as moving blocks around. With its drag-and-drop editor, you don’t need coding skills. You have to just pick elements like text, images, or forms and place them where you want.

AI Website Builder Tools (Squarespace AI Explained)

In 2025, Squarespace introduced its AI website builder. This tool can generate layouts, suggest designs, and even write starter content for your site. It’s perfect for beginners who don’t know where to start, and it saves professionals hours of manual work.

Templates & Design Flexibility

Squarespace is known for its beautiful, modern templates. Whether you’re building a blog, online store, or portfolio, you’ll find designs that look professional right out of the box. Plus, you can customize fonts, colors, and layouts to match your brand.

Blogging & SEO Features

For content creators, Squarespace includes built-in blogging tools and SEO features. You can schedule posts, add categories, and optimize for search engines without needing extra plugins.

eCommerce & Payment Tools

Squarespace also doubles as an eCommerce website builder. You can sell physical or digital products, manage inventory, and accept payments via Stripe, PayPal, or Apple Pay and all built into the platform.

Mobile App for Editing on the Go

Need to make changes on the fly? The Squarespace mobile app lets you edit your site, track store sales, and manage customer messages directly from your phone.

Squarespace AI Website Builder Review: Real AI-Powered Design

The new Squarespace AI website builder review highlights how AI helps non-designers create professional websites. From suggesting layouts to generating written content, it reduces the guesswork and gives users a head start. While not perfect, it’s one of the most advanced AI web design tools available today.

Want to see how Squarespace stacks up against the competition? Discover our full Canva Website Builder Review before you decide.

Squarespace Website Builder Tutorial (Step-by-Step)

Building a website with Squarespace takes just a few steps. Here’s how:

Sign Up & Login
Go to Squarespace’s official site, create an account, and log in.

Squarespace Website Builder

Choose a Template
Pick from dozens of modern templates based on your needs for blog, portfolio, business, or online store.

Squarespace Website Builder

Customize with Drag-and-Drop
Use the editor to move blocks (text, images, buttons) around. No coding needed.

Squarespace Website Builder

Add Essential Pages
Create your key pages: About, Contact, Blog, Shop, or any other section you need.

Squarespace Website Builder

Publish & Connect a Domain
Once your site looks good, hit Publish and connect your own custom domain name.

✅ In less than an hour, you can go from zero to a live website.

Not sold on Squarespace? You might be surprised by what IONOS Website Builder offers.
Check it out!

Squarespace Website Builder Pricing (2025)

Here’s a quick breakdown to help you pick the plan that fits your needs:

Plan NameMonthly (Annually Billed)Monthly (Month-to-Month)Best ForKey Features Included
Basic$16/month (was $16)$25/monthBlogs, portfolios, personal sitesAI tools, templates, free domain first year, SSL
Core$23/month (was Business)$36/monthSmall businesses needing custom code & e-commerceCustom CSS/JS, Google Workspace email, no transaction fees
Plus$39/month$56/monthGrowing online storesPOS, Instagram product sync, removed transaction fees
Advanced$99/month$139/monthLarge-scale e-commerceSubscription sales, advanced shipping, abandoned cart recovery
Squarespace Website Builder pricing

More Pricing Insights

  • Squarespace does not offer a free plan, but there’s a 14-day free trial for testing.
  • Plans billed annually include a free custom domain for the first year.
  • Prices may vary slightly depending on region or promotions. Some users on forums shared that their billed monthly rates were higher due to legacy plans or regional rollouts.
  • Squarespace occasionally offers limited-time discounts (e.g., 10% off with GEO10 or GUIDE10 codes), further reducing prices on annual subscriptions.

Which Plan Should You Choose?

  • Budget-friendly personal site? → Choose Basic
  • Running a small business or need custom design? → Go with Core
  • Selling products online?Plus or Advanced offer stronger e-commerce features
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No code required.

Squarespace Website Builder Reviews: What People Say

Before choosing a website builder, it helps to see what real users think. We looked at reviews from Reddit, Trustpilot, and G2 to find common feedback.

What Users Like

  • Very easy to use, even for beginners.
  • Professional-looking websites without coding.
  • Built-in SEO and blogging tools.
  • Smooth integration for online stores and payments.

What Users Don’t Like

  • Limited customization compared to WordPress or Wix.
  • Pricing is higher than some competitors.
  • Fewer third-party app integrations.

Squarespace is best for people who want a simple, stylish, and all-in-one solution, but not ideal for those needing deep customization or a free plan.

See how Dora AI brings your site to life with stunning 3D design powered by artificial intelligence.

Squarespace vs Competitors: Which is Better?

Choosing a website builder can be confusing. Let’s see how Squarespace stacks up against its biggest competitors.

Squarespace vs Wix Website Builder

Squarespace: Sleek templates, all-in-one platform, better for branding.

Wix: More customization, larger app marketplace, but can feel cluttered.

Best for: Squarespace = clean professional sites, Wix = more creative freedom.

Squarespace vs WordPress Website Builder

Squarespace: Hosted, no need for plugins, easier to use.

WordPress: Huge customization, plugins for everything, but requires hosting & maintenance.

Best for: Squarespace = beginners/businesses, WordPress = advanced users & bloggers.

Squarespace vs GoDaddy Website Builder

Squarespace: Stylish templates, more design control.

GoDaddy: Cheaper, very quick to launch, but limited design flexibility.

Best for: Squarespace = polished branding, GoDaddy = fast basic sites.

GoDaddy’s new AI Builder is creating buzz.

Read our GoDaddy AI Website Builder Review and see if it fits your needs better than Squarespace.

Squarespace vs Canva Website Builder

Squarespace: Full website solution with hosting, eCommerce, and SEO.

Canva: Great for one-page sites/landing pages, but limited for full businesses.

Best for: Squarespace = professional sites, Canva = quick portfolios/landing pages.

Squarespace vs Shopify (for online stores)

Squarespace: Easier to use, stylish storefronts, cheaper for small shops.

Shopify: Advanced eCommerce features, better for scaling large stores.

Best for: Squarespace = small/medium shops, Shopify = growing or global businesses.

Squarespace vs Other Website Builders (Quick Comparison)

Feature / BuilderSquarespaceWixWordPress.orgShopify
Ease of UseVery beginner-friendly, drag & dropEasy, lots of freedomSteeper learning curve, needs pluginsSimple for eCommerce, less for blogs
Design QualityModern, stylish templatesFlexible but less polishedHighly customizable (with themes)Clean, but more store-focused
CustomizationLimited (template-based)High flexibilityUnlimited (code/plugins)Good for stores, limited outside eCommerce
SEO FeaturesBuilt-in SEO toolsGood SEO controlExcellent SEO (plugins like Yoast)Basic SEO tools
eCommerceStrong, built-inAvailable but less powerfulNeeds WooCommerce pluginBest for eCommerce
PricingFrom $16/month+From $14/month+Free (but hosting costs extra)From $29/month+
Best ForBloggers, small businesses, creativesBeginners who want flexibilityAdvanced users, developers, large sitesOnline stores & dropshipping

Squarespace is the middle ground thatv easier than WordPress, more stylish than Wix, and cheaper than Shopify.

Who Should Use Squarespace Website Builder?

Not every website builder fits everyone. Here’s who Squarespace is best for:

  • For Beginners → Super simple drag-and-drop editor makes it easy to build a site without coding.
  • For Businesses → Built-in branding, marketing, and SEO tools help attract and grow customers.
  • For eCommerce → Integrated online stores, payment gateways, and product pages make selling easy.
  • For Creatives → Perfect for portfolios, personal blogs, and visual storytelling thanks to stylish templates.

If you want a professional-looking website without tech stress, Squarespace is a great choice.

Benefits vs. Limitations of Squarespace Website Builder

Benefits (Pros)Limitations (Cons)
No coding needed → anyone can build a site.Limited free options (no permanent free plan).
Professional templates designed for all industries.Less customization flexibility compared to WordPress.
Built-in SEO & marketing tools for growth.Pricing is higher if you need advanced features.
Fully mobile-friendly → websites look great on all devices.Learning curve for absolute beginners.
Reliable hosting and security included.Not ideal for developers who want full control.

Real-World Examples

Small Businesses Using Squarespace

  • Local cafés, gyms, and salons create professional sites without hiring developers.
  • Showcase services, booking systems, and contact forms.

See this Yoga site made from Squarespace Website Builder:

Squarespace Website Builder

Bloggers & Portfolio Sites

  • Writers, photographers, and designers use Squarespace templates to showcase work.
  • Built-in SEO helps them get discovered on Google.

See this portfolio:

Squarespace Website Builder

Ecommerce Shops

  • Online stores selling clothes, art, or digital products.
  • Integrated payments, shipping, and inventory tools.

Like this one eCommerce store:

Squarespace Website Builder

Creatives Building Personal Brands

  • Musicians, coaches, and influencers design personal websites.
  • Combines blog, portfolio, and social media links for visibility.

Like this:

Squarespace Website Builder

And this:

Squarespace Website Builder

My Personal Experience with Squarespace Website Builder: Is It Worth Using in 2025?

I tried Squarespace Website Builder myself to see if it really lives up to the hype. Here’s what I found:

The sign-up and login process were very smooth. Within minutes, I was already inside the editor. The drag-and-drop editor feels intuitive. I didn’t need coding skills. Everything was visual.

Honestly, this is where Squarespace shines. The templates are modern, minimal, and perfect for portfolios, blogs, or small businesses.

The new Squarespace AI tools actually helped me set up a quick homepage draft. I only had to tweak the design a little.

I tried adding a small online shop. The built-in payment and product tools made it simple, though not as advanced as Shopify.

While beautiful, customization can feel restrictive compared to WordPress or Wix. If you want full control, it may not be ideal.

My Own Opinion

Squarespace is worth using if you want:

  • A professional-looking website fast
  • Clean, modern templates
  • Built-in tools for blogging, SEO, and light eCommerce

But if you need deep customization or advanced store features, WordPress or Shopify might be better.

👉 For most beginners, freelancers, and small businesses: Squarespace is a solid choice in this AI fast era.

How Squarespace Uses AI in 2025

AI-Driven Website Builder

Squarespace AI can create layouts automatically based on your business type. Users just have to enter their niche (e.g., bakery, fitness, portfolio), and the AI suggests a full website design.

Smart Design Recommendations

AI suggests fonts, colors, and layouts that fit your brand. This help beginners to build professional-looking sites without hiring a designer.

Future of Squarespace AI Website Builder

Smarter copywriting tools (auto-generate product descriptions, blogs) and more advanced personalization (websites that adapt to user behavior).

This AI could compete strongly with Wix AI and Canva AI in 2025.

FAQ: Quick Answers

Is Squarespace website builder free?

No, Squarespace is not fully free. It offers a 14-day free trial, but after that you need a paid plan.

How much does Squarespace website builder cost?

Plans usually start from around $16 per month (billed yearly) and go up depending on features like eCommerce.

Is Squarespace website builder good for beginners?

Yes. Squarespace is made for beginners with its drag-and-drop editor and AI tools. No coding needed.

Squarespace AI website builder cost?

Squarespace AI tools are included in paid plans. No extra cost, but you must subscribe.

GoDaddy vs Squarespace website builder: which is better?

GoDaddy is cheaper and simpler, but Squarespace offers better design, branding, and eCommerce tools.

Can I move from Wix to Squarespace?

Yes, but it requires manual transfer of content (copy-paste, exporting images). There’s no one-click migration.

Is Squarespace good for eCommerce?

Yes. It supports online stores, payments, product pages, and marketing tools for small to medium shops.

Conclusion: Is Squarespace Website Builder Right for You?

Squarespace is one of the easiest and most professional website builders in 2025. With drag-and-drop tools, AI-powered features, and beautiful templates, it helps anyone create a modern website without coding.

  • Best for: Small businesses, bloggers, eCommerce shops, and creatives who want a simple yet professional site.
  • Not best for: Developers or large enterprises needing deep customization.

Squarespace isn’t free forever, but its plans include hosting, SEO, AI tools, and reliable support that making it worth the cost for most users.

Try the free trial today and see if Squarespace is the right fit for your website.

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